Healthusiasm Insights

Beauty means looking healthy

The Majority of respondents says beauty means "looking healthy"

More fitness visits than grocery stores

fitness industry's remarkable growth, noting a 6.6% increase in quarterly visits during Q3 2024

Health Spending continues to grow

Consumers are actively cutting back spending in other areas to prioritise health expenses.

Healthy Brands perform better

Healthy Brands are 38% more meaningful than average brands.

Almost everybody boosts well-being more than last year.

89% of individuals are taking more action to improve their wellbeing compared to the previous year

Prioritising healthy products

60% prioritize products that promote longevity.

Brands need to improve their consumer's health

71% of people globally said that improving health & well-being is key for brands

Optimism about our future health

46% of global consumers are optimistic about their future health

More awareness of the link between food & mental health

74% indicated the food & bev they consume impacts their mental well-being

People want to control Health Decisions

83% of global citizens would like to have more control over health decisions

The potential of consumer health tech

The biggest company in the world will be a consumer health tech company.

Consumers expect more health from brands

73% of people say that brands need a health & wellness strategy as part of their core mission

Menopausal Solutions Wanted

93% of menopausal women want non-invasive, technology-related solutions against menopausal symptoms.